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Content is king, so make sure your brand content stands out
Marketers are turning to new tools to make sure the content is seen. How Snapchat, Medium and LIFE IN HI-FI are emerging as key social marketing platforms With the current emphasis on content,...
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3 social media changes every small business owner should know about
Post by Megan Totka ChamberofCommerce.com More businesses than ever realize the vitality of social media — 94 percent of small and medium businesses use social media as a marketing tool and recognize...
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Followerwonk: A powerful tool to up your Twitter game
Here’s a video showing you how we’re using FollowerWonk for our new startup, Cruiseable. And why increasing your @contacts score is vital to your brand’s health This is part two of a five-part series...
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The 3 major risks of using social media in your business
Social media is all fun and games … until a blunder, blooper or breach cripples your company image and drops your CMO to her knees Post by Adi Englander Proper etiquette and online security are no...
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6 ways that businesses fail on social media
Photo by Paxson Woelber (Creative Commons BY) Make sure to avoid these common missteps Target audience: Businesses, digital marketers, social media programmers, advertising agencies, SEO specialists,...
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Harambe Live: Secrets to blowing up your company’s social channels
Harambe, the Cincinnati Zoo gorilla that became the biggest Internet meme of 2016, is now the subject of a tribute and viral marketing event. Kickstarter campaign aims to create world’s biggest...
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Prospecting for new clients with social media
Photo by mkhmarketing / Creative Commons BY Bootstrapping your startup? Don’t know where to find new customers? Social media is your best friend Post by Michael Gorman Target audience: Startups,...
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How to Combine SEO, Social, and Content Strategy for Supercharged Results
Post by Adi Englander Does your marketing incorporate a mix of content, social, and SEO? If not, you aren’t as competitive as you could be. These three disciplines need to pull their weight together...
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Social media to boost your business
A business gathering in London to discuss social media. (Photo by JD Lasica) To increase your bottom line, first engage with customers Post by Vicky O’Leary There are now more than 2 billion active...
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20 ideas to keep your social media fresh
Make collaboration an integral part of your strategy & campaigns By Rohan Ayyar E2M Solutions In spite of the incredible amount of time we spend on social media, we sometimes forget the most...
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